About ASM

Air Service Marketing (ASM) was created in 2021 to help the travel industry drive greater impact though performance based marketing. With years of experience driving measurable results with destinations, airports and airlines, our goal is to closely work with you and your partners to inspire travel in a more effective way to increase passenger loads and drive incremental visitation. It’s all about impact and we know how to deliver it expeditiously and effectively.

Our Core Competency

Our main focus is generating results! But what distinguishes us from others is our strategic approach to work collaboratively to maximize impact. We go the extra mile to provide a wholistic framework that amplifies the collective efforts to increase air service and visitation across markets because we are seasoned destination marketers at our core. We understand the competitiveness of the travel and tourism industry and the nuanced uniqueness of airports, destinations and airlines. Airports want increased capacity and more service, airlines want more profitable routes and destinations want more of their best customers - and all of these can be hugely successful by working together to facilitate and build strong air service. Beyond air service development (ASD), we excel at implementing proven promotional programming that bridges the gap to create aligned marketing and communication efforts between airlines, airports and cities, or destination marketing organizations. It’s one thing to run an ad campaign, it’s another thing to bring an airline, two airports, and a couple cities or destinations together on the same page to maximize overall impact. We help bring alignment and amplify each other’s efforts. From creating and sharing the right content amongst parties, to amplifying marketing reach, to creating effective landing pages that make it easier for potential travelers to find the information they need, and by leveraging data and insights to drive demand. We help deliver an ecosystem that’s built to maximize return. The result is an a plan of action that truly delivers a fully integrated approach to the overall marketing programming we create and deploy - all designed to generate unmatched results.

We are dynamic by nature and operate fluidly to optimize your investment with us, but more important, the results and impact you demand. We make your marketing dollar go further! There is no “set it and forget it” approach - we leverage our strategic abilities to put the right plan into motion and then optimize continuously to ensure success. From start to finish, we craft marketing strategies and programs that deliver favorable results and turn relationships into lasting partnerships. We’re excited to collaborate with you.

Contact us today and let’s talk about driving more demand for your flights, generating new visitors to your market and increasing air service to your airport. We want to collaborate and conspire to generate a positive return on investment for your airline, airport and destination.

We’re ASM…and we are here to help you now.